Female 26 years

• • 1. Do you have any daily health or beauty regimes?
    I cleanse/tone and use a skin treatment in the mornings. I use a body moisturiser after I shower.
    
    Do you use any Dove Products?
    Yes, their shower gel and deodorant, although I tend to alternate these products between brands.
    
    2. Do you feel that keeping healthy is a concern or maybe an interest for you and your generation?
    Yes, although i think people are concerned about being healthy more for appearance reasons!
    
    If so how do you monitor your health and activity?
    I don't measure my health/activity, but i like to cycle / walk places to get a bit of exercise.
    
    3. Would you be more likely to incorporate a health regime into your routine if there was some kind of incentive?
    Perhaps, although it would have to be a good incentive!
    
    What do you think the incentive should be?
    Perhaps some free nice make-up or a hair treatment?
    
    4. If there were a wearable device which would naturally help you in the right direction towards activity, would you be interested and likely to invest? We were considering a price of around £30-40 included in a Dove gift set.
    If I'm honest I don't think I would. It seems like quite a lot of money and I don't know if I would use it. I may be more interested if there was a free trial of the product which you could then buy if you liked it or a money back scheme.
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  • Why do you think that having this device would help you to be more active?
    Maybe seeing that you were really inactive quite a lot would give you a shock!
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  • 5. please see attached a visual idea for the product (white for females, black for males)
    How do you feel about the visual aesthetics of the product?
    I think it looks good, just like a nice bracelet, which would be good if you don't want people to know you are wearing it. My only concern would be that the white leather might get dirty with everyday wear.
    
    What is more important, visual aesthetics or functionality?
    I think both are very important if you are going to be wearing the product every day.
    
    6. What are you already wearing on your wrist?
    Nothing, although I sometimes wear a watch and very occasionally bracelets.
    
    Why do you always wear this?
    I tend not to wear bracelets etc. as I have very small wrists and find most bracelets/watches annoying as they fall about a lot or keep falling off. On that note actually, maybe it is important that the product is size adjustable?
    
    Do you think that it is noticeable?
    I think this depends on the outfit you are wearing, you can choose to make wrist wear more or less visible with sleeve length / colour choices.
    
    7. How would you like to be alerted about inactivity?
    Perhaps a small vibrate type alert? I would prefer it to be discreet so other people were not aware of the alert.
    
    8. How would you like to view your data and gain hints, tips and feedback technology wise?
    Online or on my iphone, but only once a day, maybe at the end of each day rather than constant updates which I would find annoying.
    
    
    9. Any additional elements that you would suggest?
    That the device could be size adjustable. I think I would need to see some informative advertising about the product / a magazine article before I would think about buying this, as it is not something that I would search out.
    
    
    
    
    Anna x